GOVERNMENT OF INDIA
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Smart India Hackathon 2017
09 Nov 2016 - 31 Jan 2017
App to connect FPI directly with Domestic Retailers
FPI mostly in the small scale sector.
Small enterprises located near farm gates.
High marketing costs makes them sell only in local markets.
No volumes to sustain business viability.
Wholesalers pay low prices stressing FPI viability.
App would connect FPI to large departmental stores and retail chain.
Volumes would increase and wholesalers margins would redistribute between FPI and retailers
Sample data required: No